• LucidView is now part of
    the Artestry collective

    LucidView pioneered the science behind Artestry’s Mosaic Testing: blending analytical insights, creative energy, and in-market testing to pinpoint new opportunities on the front lines of the marketplace.

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  • In-market testing with LucidView. Published success, proven insights, profitable results.

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In-Market Testing

The Science

Marketing testing provides clear, real-world answers about what works in the marketplace. With scientific testing, you will receive the clearest and most accurate data about your marketing strategy.

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MULTIVARIABLE TESTING

LucidView's multivariable testing creates a unified, fast and accurate strategy for effective testing and results that help you meet your business goals.

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SAMPLE SIZE

Proactive marketing testing is the best way to determine the impact of marketing-mix changes while sample size determines how valuable and accurate your testing results will be.

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The Lucidview Strategy

Creativity drives emotional impact. Data analysis maximizes learning. Testing uncovers new insights and opportunities. Tie them all together and you create powerful and profitable marketing programs.

 

In the news

LucidView and the Artestry collective offer accelerated learning with one brushstroke. We bring together your analytical power and marketing creativity to make Big Data and new ideas actionable. Read more about the science here at lucidview.com, or learn more about the process at www.artestry.com.  

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Industry Insights

Case Study - Magazine publishers depend on direct mail to grow their subscriber base. But tight budgets and unresponsive consumers create a serious challenge—how to grow sales while mailing less...

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